Fragrance twins should be stored just as carefully as designer perfumes if you want to preserve their quality and longevity for as long as possible. Even though they are often cheaper, they are subject to the same chemical processes as original fragrances – they can change over time, lose intensity or even turn if exposed to unfavorable conditions.
The most important factor in storage is protection from light. Sunlight, especially UV radiation, can destroy or alter delicate fragrance molecules. For this reason, fragrance twins should never be placed on a windowsill or in direct sunlight. The ideal place is dark and protected from light – for example, a cupboard or a drawer.
Temperature fluctuations are also harmful. The bathroom may be a popular place to store perfumes, but due to hot showers and high humidity, it is actually one of the worst locations. Scent twins should be stored at a constant, cool room temperature (ideally between 15 and 20 degrees Celsius) whenever possible. A dry wardrobe or a chest of drawers in the bedroom is usually a better choice.
Exposure to air is another factor: if the bottle is not properly sealed or is left open frequently, oxygen reaches the fragrance and accelerates oxidation processes. Therefore, the cap should always sit firmly on the bottle and the fragrance should not be opened more often than necessary.
An extra tip: if you store your fragrance twins in their original packaging, you give them additional protection from light and temperature fluctuations. This can make a big difference, especially with dupes whose ingredients are not always as stable as those in expensive originals.
In short: Cool, dark, dry and airtight storage – that’s how fragrance twins stay fresh and pleasant for a long time. With the right storage, you can get the most out of even affordable perfumes.